Freelance

Perception, Media & Reality

Independent artist, researcher and project manager — self-employed since May 2018; playnary client work 2006–2018 in Berlin and beyond.

I help cultural institutions, artists, researchers and organisations shape ideas, build digital presence, and communicate complex topics to diverse audiences.

Services

Writing & code

Scientific and journalistic writing, conceptual texts, and web applications — including CMS and shop systems tailored to culture and science communication. Examples: Zebrabutter (media critique), Verfassungsblog ecosystem.

Artistic development

Identity, product and format development for artists and labels — from experimental concert formats to long-term artistic positioning.

Project management

End-to-end project management for culture and music projects, event organisation, funding strategy and public relations.

Communication & knowledge transfer

Communication formats, editorial work for English-language web presence, social media and copywriting — as at HIIG Berlin.

References

  • 2014 – 2018 · Berlin, Weimar

    Manager & Artistic Development — Martin Kohlstedt

    Development and management of the artistic identity, product development (3 music albums, experimental concert formats), creation of the complete corporate infrastructure via an own in-house label, sustainable networking, concept and coordination of public relations and campaigns.

    martinkohlstedt.com

  • 2012 – 2013 · Berlin

    Communication & Knowledge Transfer — HIIG Berlin

    Development of communication formats, conception and editing of the English-language website including social media and copywriting.

    hiig.de

  • 2006 – 2018 · Berlin Metropolitan Area

    Playnary — Strategic Concepts, Artistic Development & Digital Communication

    Freelance project management for culture and music; scientific & journalistic writing; event organisation; concepts and implementation of web applications for culture and science communication.

    Selected partners:

  • 2016 – 2017

    Associated Researcher — The Machine To Be Another

    VR and sensor-based art: body-swap experiments and immersive environments at the intersection of artistic practice and perception research.

    Project URL and visuals — pending.

  • 2005 – 2010 · Erfurt region

    End Pilot Festival

    Internationally staffed, curated indoor music festival under EU funding. Strategy and event production, accompanying brochures and interactive magazine, curating an associated exhibition.

    endpilot.de

  • 2003 – 2006

    Editor — Radio F.R.E.I.

    Youth editorial team; programme production and organisation of music and literature events.

    radio-frei.de

  • 2012 · Fruehwerk

    PHASE 0 — How to make some action

    Book contribution on project culture — stories about starting, failing, restarting and improving creative projects.

Wordmarks/logos collected from public sites — rights review in progress.

Writing samples

  • 2015 · Zebrabutter

    Du siehst das tote Kind nicht. Du siehst ein Bild eines toten Kindes.

    Long-form essay on image politics, refugees, and editorial responsibility after the Alan Kurdî photograph.

    Read essay (DE)

  • 2012 · Book chapter

    Warum man mit Flow alleine nicht die Welt rettet

    Gamification and problem spaces — contribution to flow aus spielen (DE).

Contact

Interested in collaboration? Get in touch with a short outline of your project.

Academic portfolio: playnary.de